Product Impact
Podcast
Prove impact. Improve impact. Scale impact.
Follow the Product Impact Podcast to learn frameworks and strategies to ensure your product is delivering impact to users, teams, businesses, and communities. We investigate enterprise adoption and highlight builders/startups disrupting value creation.
Product Impact Podcast Episodes
50 Live RSS
Arpy Dragffy
HostStrategist with 20 years of experience leading digital experience innovations across tech, healthcare, education, entertainment. and commerce. He’s trusted by leaders to prioritize AI roadmaps, sharpen positioning, and reignite growth through business strategy, competitive analysis, ideation, feature definition.
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Brittany Hobbs
HostCareer researcher working at the forefront of behavioural science, UX, and AI. Over the past two decades she has led digital transformation and UX strategy projects for Spotify, BBVA, Google, Mozilla, Government of Canada, and many more. Her focus is measuring AI’s impact and identifying barriers to adoption in enterprise orgs.
LinkedInOur Partners
Ship products that are proven to deliver impact in the AI era
We find exactly where value stalls, why, and whose job it is to fix
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Reach thousands of product leaders and organizational product adoption leaders
AI Strategy & Value Creation
Build the Context Layer Before the Agent
Enterprises are betting that context graphs, AI orchestration, and org redesign are the path to consistent ROI. Atlassian has three years of data on what that actually requires. Most organizations are
Governance, Context, and the Org-Design Reckoning
Why AI keeps underdelivering — and what the companies actually getting results are doing differently
The Most Important Data Points in AI Right Now
What the Stanford AI Index, token economics, Apple's CEO choice, and a week of security breaches are telling us about where AI value actually lives
Orchestration Is the AI Unlock Your Stack Is Missing
Why the next order of magnitude comes from composing capabilities, not bigger models
Your AI Competitive Advantage Isn't Speed — It's Originality
How to build AI into your product and team without losing the thinking that makes you win
Your AI Strategy Is a Pile of Demos
And the companies that figured that out are leaving everyone else behind
75% of Enterprise AI Fails. The Fix Isn't a Better Model.
It's the context layer nobody wants to build and what you're learning to build with Claude.
The teams pulling ahead aren't the ones with the best models
They're the ones that deliver value instead of performance —here's the framework you need
About Product
Impact Podcast
What is the focus of the Product Impact Podcast? +
Started in 2023, this podcast focuses on three core areas: (1) Measuring the impact of AI-powered products — providing frameworks and strategies for measuring impact. (2) Scaling the impact of AI-powered products — optimizing leverage to deliver more impact. (3) Overcoming adoption barriers — highlighting strategies used by the world’s leading orgs to scale value and impact.
What types of guests is the Product Impact Podcast looking for? +
Our focus is highly strategic and pragmatic. We want business, product, design, and research leaders who can unpack the uncomfortable truths about delivering impact at scale. We are seeking dedicated academics and thought leaders who challenge the status quo on how to measure and improve impact delivery.
Why did Design of AI podcast rebrand to Product Impact Podcast? +
We started the Design of AI podcast at the end of 2023 at a time when GenAI was a black box of possibilities. Our focus was to help people working in tech navigate a great time of change. We’ve now moved into the next era of AI — scaling value. Where season one was focused on explaining AI and how roles will change, season 2 focuses on how to measure impact and how to scale impact.